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Friday, March 18, 2011

Interview of Beth Walker: Secret Cravings Publishing

Today I'm happy to present an interview of Beth Walker and Secret Cravings Publishing! SCP has another imprint: Living and Learning.

Beth Walker. Submissions editor and partner of Secret Cravings Publishing.
I've been in the publishing business for several years as an author myself and when I was approached with the ideas presented on making SCP an author friendly publishing house, I jumped on it. There are too many houses who lack communication and allow feedback from their authors on how to make the house a success. I've been involved in running several successful business over the years and I am currently the go to person for most everything with SCP. In the coming months, we are looking to hire someone to do the administrative stuff for us, to take some of the pressure from my shoulders on the every day things.


Q: What's one important thing you've learned about your job as you became moreinvolved in it.
A: It's extremely rewarding. I love helping authors make their dream come true to be published, but we don't take every manuscript submitted. We are trying to find the best books and the most talented authors in the industry and so far, we have a wide variety of new and established authors who write for SCP.

Q: What do you consider the best way for an author to do promos?
A: I think the best thing an author can do to promote themselves is getting their name out there. Whether it be on facebook, twitter, or myspace, the more readers see your name, the more apt they are to look up your website and check out your books. Vary up your excerpts from your books as well. Readers may not like the first one or it might not trip their trigger, but if you put another one out there, it might catch their attention.

Q: Conferences and conventions. Do you attend any and how do you decide which ones to go to?
A: We are a very new publishing house so we haven't been to any yet. We are planning on attending Lori Foster's Get Together in West Chester, Ohio in June this year and we'll be taking pitches from authors during the conference. So far, we are looking for the best opportunities to get the name of the company out there amongst the writers and readers. Money is a huge factor in which ones we attend, but we do encourage our authors to attend anything they would like.

Q: What’s the one most important thing a reader/author should know about your business?
A: The biggest thing for a reader is that our goal is to put out the best product for their money. For an author, it's how author based we are. Everything in the publishing industry revolves around the author. If the author is happy, they'll send more stories in and they will be more inclined to aggressively promote their book.

Q: Chats. How important do you feel it is for authors to take part in chats on loops or at other romance sites?
A: I think it's very important for the authors to interact with the readers where ever they can. Chats on most of the loops seemed to be more interaction between the authors and not so much with the readers. I hope more reader get involved. I love chatting with an author. It makes them more real to me.

Q: Facebook, MySpace, Twitter, etc. Where do you appear?
A: We are on facebook under Secret Cravings Publishing and on Twitter under Secret Cravings. We have also opened a readers loop at
Feel free to join the loop and talk to your favorite authors. We will have discount, contest and all kinds of fun things going on, exclusively for our readers loop.


Sandy Sullivan said...

Yay! Great interview!

~ Sandy

Barbara Westbrook said...

Great interview! This is absolutely the best publishing house out there--responsive, caring and supportive of their authors. The books are fantastic too!

Linda Kage said...

Hi Beth, it's wonderful to meet you. I'll look you up on the social sites! And thanks for the advice about varied excerpts. I hadn't heard that one yet!

DarleneLF said...

Great interview Beth!

Molly Daniels said...

I'll agree with you on the varied excerpts! As a reader also, if I see the same one crop up time after time, I'll eventually skip it without even checking. As an author, I've tried to do this, but with novellas, it is hard to do, without giving everything away. So I was really pleased when my longer work has been accepted; I have more excerpts to draw on. And yes, lately I've been guilty of being lazy...

Jennifer Labelle said...

As one of Secret Cravings Publishings author's I have to say that this is a fantastic publishing house. I would recommend submitting there anyday.

Great interview Beth!

jean hart stewart said...

Interesting blog and comments. Will have to go to the Secret Cravings website. Glad to know about you guys....Jean

Layla Hunter said...

Great interview Beth! As a Secret Cravings author I can attest to the 'author friendly' environment with this publisher and I'm thrilled to be part of the SCP family!

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